Building the memes of your dreams. IMRD's memological research and meme application teams innovate the future of advanced memetics. We specialize in a broad range of objectives in the meme space, from memetic strategy to meme design, operations, intelligence, and advocacy.
Evolutionary biologist Richard Dawkins developed the term "memetics" in his 1976 book The Selfish Gene as an insight into how ideas affect and propagate through culture.